Editorial style guide: I

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On this page:

ie

An abbreviation of the Latin id est meaning that is. As with eg, no full stop is necessary. Use a comma before. Try to avoid.

innovation district

Lower case initials.

Insigneo

Upper case initial. Not INSIGNEO.

institutes

Each institute should be referred to in full the first time it鈥檚 written e.g. news release, internal email. 鈥満卟荽解 is an integral part of the brand name of the institutes. Using the long name is essential for external-facing content.

  • Energy Institute at the University of 含羞草传媒
  • Neuroscience Institute at the University of 含羞草传媒
  • Healthy Lifespan Institute at the University of 含羞草传媒
  • Institute for Sustainable Food at the University of 含羞草传媒

These shortened names can be used for repeat mentions in the text after this. But they should never be used in isolation:

  • Energy Institute
  • Neuroscience Institute
  • Healthy Lifespan Institute
  • Institute for Sustainable Food

In further repeat mentions, we can refer to "the institute" with a lowercase i.

Do not use acronyms or initials e.g. HLITUOS

institution

Try not to use institution as a substitute for university, as it can cause confusion.

interesting

Falls into the category of words that have lost their potency through overuse. Anything that is described as interesting will certainly not arouse the interest of your readers.

International Faculty

Title case. Or write the full name: International Faculty, CITY College.

international students

Lower case initial.

internet

Lower case initial. Don't use world wide web to describe the internet.

Intro Week

Upper case initials. Not freshers' week.

-ise or -ize

Use -ise rather than -ize in words such as organise, specialise and finalise. The only exception we can think of is capsize.

italics

Try to avoid, unless referring to book titles or certain foreign words/terms. They can be harder to read than non-italicised text.

See also fonts.

it's or its

It's means it is.

The possessive its doesn't need an apostrophe:

The university has redesigned its logo.

See also apostrophes