TY  - CHAP

T1  - Perceptions of Risks of Non-Advertising Uses of Micro-Blogging within Small to Medium Enterprises

T2  - Advances in Marketing, Customer Relationship Management, and E-Services

UR  - http://dx.doi.org/10.4018/978-1-4666-8408-9.ch011

PY  - 2015/05/31

AU  - Shabgahi SL

AU  - Cox A

ED  - 

DO  - DOI: 10.4018/978-1-4666-8408-9.ch011

PB  - IGI Global

SN  - 9781466684089

SP  - 251

EP  - 278

Y2  - 2024/09/19

ER  -