@article{article, title  = {{Multilevel analyses in marketing research: Differentiating analytical outcomes}},

 url = {{}},

 year = {{2008}},

 month = {{1}},

 author = {{Wieseke J and Lee NJ and Broderick AJ and Dawson JF and van Dick R}},

 doi = {{10.2753/MTP1069-6679160405}},

 volume = {{16}},

 journal = {{Journal of Marketing Theory and Practice}},

 issue = {{4}},

 pages = {{321-340}},

 note = {{Accessed on 2024/09/20}}}