TY  - JOUR

T1  - Alibi marketing? Surrogate marketing? Brand sharing? What is the correct terminology to discuss marketing for alcohol-free and low-alcohol products which share branding with regular strength alcohol products?

JO  - Addiction

PY  - 2024/04/17

AU  - Critchlow N

AU  - Holmes J

AU  - Fitzgerald N

ED  - 

DO  - DOI: 10.1111/add.16504

Y2  - 2024/09/20

ER  -